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Workthing Appoint Unique Digital As Its Online Planning and Buying Agency

(EMAILWIRE.COM, July 27, 2001 ) London, UK -- Workthing http://www.workthing.com the complete employment network from the Guardian Media Group has appointed Unique Digital
http://www.unique-digital.co.uk the digital marketing consultancy in a planning and buying capacity for its online marketing campaigns.

James Hilton, workthing's traffic development manager commented, "In looking for an online marketing agency we were looking for a company with solid expertise and a proven track record. Unique Digital with its specialist skill sets and consistent performance in marketing brands online fitted the bill".


The online campaign from workthing will be an extension of other on and offline marketing campaigns currently in existence and under development.

Dusan Hamlin, Senior Media Strategist from Unique Digital said, "This is a fantastic client for Unique Digital, as Workthing's marketing activity is fun yet intelligent, consistently pushing more creative and humorous themes. In a very short space of time the brand has already captured its audiences' imagination."

Hamlin added, "Workthing is an excellent online recruitment service to be involved with and we expect the online campaign to hit its key target audiences substantially, raising its profile and driving response from online users."

Simon Anderson, Managing Director at Unique said, "Workthing is a strong brand and a client that the Unique Digital team are going to enjoy working with. Integrating Workthing's offline activity online is going to be challenging, and we are looking forward to rolling out future online techniques to enhance both the offline and online campaign."

----ENDS---

----NOTES FOR EDITORS----

Unique Digital Marketing was originally established in 1998 and traded as part as Nettec Plc. Following a management buy out from the parent company Nettec Plc Unique Digital are a specialist digital marketing consultancy.

Unique Digital http://www.unique-digital.co.uk

Clients include:-

William Hill http://www.williamhill.co.uk
First Choice http://www.firstchoice.co.uk
Workthing http://www.workthing.com


---About Workthing----

Workthing operates in 16 industries covering: accountancy, banking, consumer goods, education, government/non profit, graduate, health/ pharmaceutical, human resources, insurance, IT, law, marketing/ sales, media/ entertainment,
new media, retail, telecoms and travel/leisure.

Workthing features
* A specialist section for the new media sector - supported by specific editorial, expert comment, insider views on industry developments, as well as jobs, skills and advice

* A superior job search engine to deliver greater search accuracy; candidates can search by role, industry sector, location and salary

* Industry leading customer service - workthing aims to answer all enquiries within guaranteed response times

* A salary checker which allows marketing professionals to compare job roles and salaries

Workthing partnerships

* Workthing features an online training service, powered by easycando.com, as well as a comprehensive searchable directory of offline training, powered by worldoftraining.com

* Workthing's online 'Services Marketplace' allows companies to outsource, purchase and manage freelance services live, and is powered by eLance.com

For more information about Workthing please visit workthing.com/about/index2.html

----CONTACT----

For further information please contact:- Simon Anderson, Managing Director, mailto:simon@unique-digital.co.uk telephone number 44 (0)207 354 5666, fax number: 44 (0)207 354 1235, website address http://www.unique-digital.co.uk

Contact Information:
Unique Digital
Tim Gibbon
Tel:
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