Quantum|ATL Solidifies Channel Commitment With Two New VAR Programs; Programs Will Build Product Awareness, Recruit New VARs and Bolster Existing VAR Relationships
(EMAILWIRE.COM, July 10, 2001 ) IRVINE, Calif., -- Quantum|ATL, a subsidiary of Quantum Corporation (NYSE: DSS) and a leading supplier of intelligent DLTtape(TM) automation products for networked computers, today announced it is expanding its Enterprise Storage Partner (ESP) program from 15 authorized storage integrators to 40. The company also plans to kick off a major reseller registration drive to promote high-volume sales of the new modular M1500 tape library. These new and expanded programs reflect Quantum|ATL's continued focus on the channel and commitment to the Value Added Reseller (VAR) community.
The ESP program provides authorized storage integrators more than 50 certified SAN solutions, on-site sales and technical training, qualified sales leads, deal protection, and access to Quantum|ATL's PartnerNET, an exclusive Web site for partners that allows immediate access to product information and updates, sales collateral and special promotions. In addition, ESPs will receive a dedicated support team, discounts on evaluation products and the option to purchase products directly from Quantum|ATL.
"We have always been committed to the channel and our continuous dedication is evident with the introduction of these two programs," said Jim Novy, director, field marketing/Americas at Quantum|ATL. "Providing our VAR partners with the training and resources they need to gain a competitive edge is our primary goal. Our first-rate training and education programs combine solid knowledge with useful, practical selling techniques."
A Quantum|ATL ESP VAR will receive customized on-site sales and technical training for their sales reps on a quarterly basis. ESPs also receive discounts when they purchase evaluation equipment and are able to participate in special promotional and incentive programs.
"As long-time channel experts, Quantum|ATL crafted the ESP Program with a full spectrum of benefits that directly affect our bottom line such as special pricing, promotions and discounts," said Chris Mammano, vice president, corporate solutions for AMC Corporation, N.Y. "The superior training sessions and hands-on account support Quantum|ATL provides to our sales force makes us feel that a true partnership was formed the day we became part of the program."
"The support we receive from Quantum|ATL through the ESP program provides a number of significant business benefits," said Mike Davis, CEO of Huntington Beach, Calif.-based ACS, a national network design and systems integration company. "The technical training and easy access to product information is tremendous, but what really sets this program apart are the many incentives and qualified sales leads provided through the Quantum|ATL-hosted Network Storage University seminars. The certified SAN solutions also make it a profitable partnership."
Quantum|ATL's enterprise-class libraries include, the P1000, P2000, P3000, P6000 and the new M1500.
In addition to the ESP program, Quantum|ATL launched the M1500 awareness and reseller recruitment campaign. This campaign was designed to promote Quantum|ATL's scalable library to hundreds of resellers who are invited to register on-line for a host of benefits and services. With no minimum purchase requirement, resellers that register on-line will automatically qualify for purchase discounts, on-line product training and sales tools, on-going product updates and promotional offers. The site also offers detailed product information, plus a worldwide listing of distributors that currently carry the M1500.
"The M1500 is an ideal product that offers customers the flexibility to start with one unit and expand up to 10 stackable units with a capacity up to 8.0 TB -- without increasing the footprint," said Jerry Phoenix, vice president of Portola Systems, Inc., Sebastopol, Calif., a network engineering and integration company. "The unique product features, scalable capacity, and reasonable entry-level price, combined with Quantum|ATL's superior reputation for quality and service has enabled us to easily sell this product."
For more information about the M1500 program or to register, please visit www.M1500reseller.com/nr.
About Quantum|ATL
Quantum|ATL is a worldwide leader in the design, manufacture and service of automated tape libraries used to manage, store and transfer data in enterprise networked computing environments. Quantum|ATL's objectives are to fulfill our customers' needs for storage growth and support, while providing the security that comes from reliable products. Our library systems are sold worldwide through direct sales, original equipment manufacturers (OEM) and an extensive network of authorized resellers and distributors. Headquartered in Irvine, Calif., Quantum|ATL operates one of the world's largest manufacturing facilities for automation technology and complies with ISO 9001 quality system standards. Sales and service are provided throughout major cities in North America, Latin America, Europe and Asia. For additional information, please visit our Web site at www.QuantumATL.com.
Note to Editors: Quantum and the Quantum logo are trademarks of Quantum Corporation registered in the United States and other countries. DLT and DLTtape are trademarks of Quantum Corporation. All other trademarks are the property of their respective owners.
"Safe Harbor" Statement under the U.S. Private Securities Litigation Reform Act of 1995: This press release contains certain "forward-looking" statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements include, but are not limited to, statements regarding the features, benefits and impact of the new products (including statements regarding capacity, throughput, connectivity, saving of floor space, scalability, protection of capital investment and lower cost of ownership). These statements are based on management's current expectations and are subject to certain risks and uncertainties that could cause actual results to differ materially from the forward-looking statements contained herein. Factors that could cause actual results to differ materially from those described herein include potential future changes in Quantum/ATL's business and/or product strategy, changes in the ongoing relationships between Quantum/ATL and other participating companies, changes in the business strategy of the other companies, and changes in the economic environment of the storage industry and the market in general. More detailed information about these risk factors, and additional risk factors, are set forth in periodic filings with the Securities and Exchange Commission, including but not limited to, those risks and uncertainties listed in the section entitled "Management's Discussion and Analysis of Financial Condition and Results of Operations - Trends and Uncertainties," pages 37-42, in Quantum's Quarterly Report on Form 10-Q filed with the Securities and Exchange Commission on February 14, 2000. Quantum is under no obligation (and specifically disclaims any such obligation) to update or alter its forward-looking statements, whether as a result of new information, future events or otherwise.
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CONTACT: Quantum|ATL
Donna Walden, 949/856-7905
donna.walden@atlp.com
The ESP program provides authorized storage integrators more than 50 certified SAN solutions, on-site sales and technical training, qualified sales leads, deal protection, and access to Quantum|ATL's PartnerNET, an exclusive Web site for partners that allows immediate access to product information and updates, sales collateral and special promotions. In addition, ESPs will receive a dedicated support team, discounts on evaluation products and the option to purchase products directly from Quantum|ATL.
"We have always been committed to the channel and our continuous dedication is evident with the introduction of these two programs," said Jim Novy, director, field marketing/Americas at Quantum|ATL. "Providing our VAR partners with the training and resources they need to gain a competitive edge is our primary goal. Our first-rate training and education programs combine solid knowledge with useful, practical selling techniques."
A Quantum|ATL ESP VAR will receive customized on-site sales and technical training for their sales reps on a quarterly basis. ESPs also receive discounts when they purchase evaluation equipment and are able to participate in special promotional and incentive programs.
"As long-time channel experts, Quantum|ATL crafted the ESP Program with a full spectrum of benefits that directly affect our bottom line such as special pricing, promotions and discounts," said Chris Mammano, vice president, corporate solutions for AMC Corporation, N.Y. "The superior training sessions and hands-on account support Quantum|ATL provides to our sales force makes us feel that a true partnership was formed the day we became part of the program."
"The support we receive from Quantum|ATL through the ESP program provides a number of significant business benefits," said Mike Davis, CEO of Huntington Beach, Calif.-based ACS, a national network design and systems integration company. "The technical training and easy access to product information is tremendous, but what really sets this program apart are the many incentives and qualified sales leads provided through the Quantum|ATL-hosted Network Storage University seminars. The certified SAN solutions also make it a profitable partnership."
Quantum|ATL's enterprise-class libraries include, the P1000, P2000, P3000, P6000 and the new M1500.
In addition to the ESP program, Quantum|ATL launched the M1500 awareness and reseller recruitment campaign. This campaign was designed to promote Quantum|ATL's scalable library to hundreds of resellers who are invited to register on-line for a host of benefits and services. With no minimum purchase requirement, resellers that register on-line will automatically qualify for purchase discounts, on-line product training and sales tools, on-going product updates and promotional offers. The site also offers detailed product information, plus a worldwide listing of distributors that currently carry the M1500.
"The M1500 is an ideal product that offers customers the flexibility to start with one unit and expand up to 10 stackable units with a capacity up to 8.0 TB -- without increasing the footprint," said Jerry Phoenix, vice president of Portola Systems, Inc., Sebastopol, Calif., a network engineering and integration company. "The unique product features, scalable capacity, and reasonable entry-level price, combined with Quantum|ATL's superior reputation for quality and service has enabled us to easily sell this product."
For more information about the M1500 program or to register, please visit www.M1500reseller.com/nr.
About Quantum|ATL
Quantum|ATL is a worldwide leader in the design, manufacture and service of automated tape libraries used to manage, store and transfer data in enterprise networked computing environments. Quantum|ATL's objectives are to fulfill our customers' needs for storage growth and support, while providing the security that comes from reliable products. Our library systems are sold worldwide through direct sales, original equipment manufacturers (OEM) and an extensive network of authorized resellers and distributors. Headquartered in Irvine, Calif., Quantum|ATL operates one of the world's largest manufacturing facilities for automation technology and complies with ISO 9001 quality system standards. Sales and service are provided throughout major cities in North America, Latin America, Europe and Asia. For additional information, please visit our Web site at www.QuantumATL.com.
Note to Editors: Quantum and the Quantum logo are trademarks of Quantum Corporation registered in the United States and other countries. DLT and DLTtape are trademarks of Quantum Corporation. All other trademarks are the property of their respective owners.
"Safe Harbor" Statement under the U.S. Private Securities Litigation Reform Act of 1995: This press release contains certain "forward-looking" statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements include, but are not limited to, statements regarding the features, benefits and impact of the new products (including statements regarding capacity, throughput, connectivity, saving of floor space, scalability, protection of capital investment and lower cost of ownership). These statements are based on management's current expectations and are subject to certain risks and uncertainties that could cause actual results to differ materially from the forward-looking statements contained herein. Factors that could cause actual results to differ materially from those described herein include potential future changes in Quantum/ATL's business and/or product strategy, changes in the ongoing relationships between Quantum/ATL and other participating companies, changes in the business strategy of the other companies, and changes in the economic environment of the storage industry and the market in general. More detailed information about these risk factors, and additional risk factors, are set forth in periodic filings with the Securities and Exchange Commission, including but not limited to, those risks and uncertainties listed in the section entitled "Management's Discussion and Analysis of Financial Condition and Results of Operations - Trends and Uncertainties," pages 37-42, in Quantum's Quarterly Report on Form 10-Q filed with the Securities and Exchange Commission on February 14, 2000. Quantum is under no obligation (and specifically disclaims any such obligation) to update or alter its forward-looking statements, whether as a result of new information, future events or otherwise.
--30--
CONTACT: Quantum|ATL
Donna Walden, 949/856-7905
donna.walden@atlp.com
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