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New software products enable small businesses to write their own Business and Marketing Plans

(EMAILWIRE.COM, December 13, 2000 ) TORONTO, ON.

Many smaller businesses are trapped by the costs of hiring professionals to help them write their business and marketing plans. Very often, the costs are prohibitive, and this leads to those plans being neglected, or even worse, ignored.

Stantech Marketing, a company that enables businesses to market effectively, has a solution …. Write your own Business or Marketing Plan. To enable business owners to achieve this effectively, Stantech has two new software products that “walk the writer” through a step-by-step process, making the plans easy and logical to write.

Plus. … For a limited time only, Stantech is offering one hour of FREE consulting to all purchasers of these software products, which will provide the writer with a qualified resource to help them with the writing process. This offer is valid till the end of February 2001.

If one needs to ….
 Procure Investment Capital for the Business
 Provide Guidance and Objectives for Internal Management
 Produce a roadmap to success
Then Plan Write for Business is the product of choice.

If one needs to ….
 Unlock the Door to Marketing Success
 Develop a comprehensive marketing strategy and program
 Manage (and communicate) the marketing effort and budget
Then Plan Write for Marketing is the product of choice.

These are just some of the features and benefits that can be derived from these easy-to-use software products:
 Automatically generate financial projections
 An Interactive Dialog walks the writer through the process, giving explanations for each business concept... making the Plan easy and logical to write
 Evaluate and instantly modify "What ifs" on key financial variables
 Direct Internet Access... One click takes the writer to a regularly maintained list of relevant, business planning and marketing information
 Produce a roadmap to track achievements... allows the writer to express objectives, or milestones. Through the year, management can easily track the key activities, the person responsible, the schedule, and the cost
 Produce professional charts and graphs automatically
 Examples, checklists, and expert advice... help avoid writer's block. Sample plans are also included for both product and service oriented companies

At the end of the writing process, the writer will have a professional, high quality Business and/or Marketing Plan that meets all the criteria of bankers, sophisticated investors, business managers and, most importantly, the employees!

Full information about these two exciting products can be found on Stantech’s website at:
www.stantechmarketing.com/information.html#resourceslinks

For further information, contact Neville Pokroy.
Tel.: (905) 709-1207
Email: npokroy@interlog.com
Website: http://www.stantechmarketing.com



PROFILE

Stantech Marketing enables small and mid sized businesses to market effectively.

Launched in 1998, Stantech was developed to serve mid market businesses that often have similar marketing needs as big business, but not the resources. In many instances this situation prevents such businesses from doing any professional marketing, a situation that places them in an even more precarious competitive position if not addressed.

Stantech helps these companies market their businesses more effectively, without requiring incremental internal resources to do so. Such a service from Stantech is provided without excessive overheads, and with the flexibility to use external resources that are "right for the job".

Stantech will also supplement the efforts of companies that have existing marketing resources, but could use the incremental support that Stantech provides. This will enable the company to achieve more without adding incremental fixed overheads, and avail them of the opportunity to use an independent resource as a sounding board for new ideas.

Stantech’s services include: Strategic marketing planning; development and execution of marketing strategies and plans; graphic design, production and printing; marketing execution and temporary marketing assignments.

Stantech is owned and run by Neville Pokroy, a lifetime marketer who has experience across a number of marketing disciplines, as well as numerous industries including consumer products, retail, financial services, software development, industrial wholesaling and business consulting.

WHAT MAKES STANTECH DIFFERENT?
 We specialize in marketing planning and execution - therefore we are not a traditional consulting company.
 We provide clients with the plan and the tools to execute – we do not leave companies alone to execute. In many cases, clients prefer that we execute the plans fully on their behalf so that they can concentrate on “doing the business” – the choice is theirs.
 We are a specialist marketing firm that creates solutions to strengthen and grow your business.
 We build relationships with clients by working on a retainer/contract basis to provide ongoing professional marketing expertise to organizations.

Contact:
Neville Pokroy
Tel.: (905) 709-1207
Fax: (905) 709-3086
Email: npokroy@interlog.com
http://www.stantechmarketing.com

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Contact Information:

Nev Pokroy
Tel:
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