(EMAILWIRE.COM, July 26, 2005 ) Why you need an Online Barter Strategy and How Bartercard can support You
Technology is evolving at breakneck velocity. The cost of hardware, software, and Internet access continues to become more affordable and the capabilities offered to small-to-medium businesses owners continue to improve.

The growth of the Internet and its broader recognition in the market is due to its economy of scale. As prices continue to reduce for computers, then so the number of people who can do business Online will continue to grow. Millions of new users each year join the 21,000,000 current web users in the United Kingdom. This simply means that more of your customers and prospects will visit your web site more frequently.

Barter business plan
With this in mind, all Barter business owners now need a Barter business plan that incorporates an Online as well as Offline strategy to support the real world and ensure that they optimise the growth in their Barter business. This strategy also needs to incorporate both a plan for increasing Barter Bartercard trading as well as increasing the cash world business.
An example of this New Economy growth can be seen with the Bartercard Barter Members Trading Portal. First launched in 2002, in only two years the Auction and eMarketplace now create monthly trading in excess of two million Barter pounds.

Barter Online 24 hours a day
The Barter Bartercard Website is becoming a choice for Barter Members, particularly during weekends and evenings when their local office is closed. Users have built entire businesses Barter Online and have grown their Barter Bartercard business tenfold, simply by using the Auction site.
Barter Industry analysts also point to the other popular (cash world) auction site eBAY, where many tens of thousands of businesses run entirely from using the site to sell products. A fact not even considered possible a few short years ago.
So in light of this growth and market penetration of all things "Internet", where does your Online strategy lie for creating extra sales, both with Barter dollars and in the cash world?

Barter Online business strategy
In creating a Barter Online business strategy, a Bartercard Member will need to include the members Portal in their plans. Factors to consider include:

• How will they expand their sales?
• What products will be the optimum ones to sell Online?
• How will a service provider alter their inventories to offer products?
• What are the products that have the highest successful sales ratio?

Likewise, a Barter business plan will need to include the Online Barter opportunities (and the subsequent reduction in cash costs to a business), such as:

• How often do I login to view the barter items on the Auction or eMarket place?
• What email newsletters do I need to subscribe to?
• Do I allow other partners to login and buy on my behalf f I do not have the time?
• Do I require a skill session from my Barter Trade Co-ordinator?

To satisfy your cash world business requirements, a real world Barter strategy can commence with a call to your Barter Co-ordinator. There are many web developments and business consultants companies available on Barter who can offer a myriad of services. Services range from a simple Web site to something a little more complex, all depending on your Barter business requirements and your Bartercard budget.

So take a look at the growth of the Internet and ensure that you align your own Barter business to the Barter strategies that are required to prosper in the New World.

Find out more about how you can grow your business with Bartercard. Visit the Batercard website now.

Contact:
Jon Morris
jonathon.morris@bartercard.com
www.bartercard.com
Tel: 61 7 5561-9111

Contact Information:
Bartercard International
Jon Morris
Tel:
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