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Brown Printing Company and iMirus Announce New Partnership for the Delivery of Digital Magazines and Catalogs

 



(EMAILWIRE.COM, December 15, 2006 ) New York -- Brown Printing Company, the nation's fourth largest printer of magazines and catalogs, and Riggs Heinrich Media, Inc., the parent company of iMirus Digital Solutions, report they have entered into a partnership to offer digital technologies and services to magazine and catalog publishers.

According to Merrill Lynch, in 2006 Internet ad spending will be up 27% from 2005 to $14.5 billion. As a result, many magazine publishers are embracing new digital strategies to reach readers and attract Internet ad dollars. One solution that is gaining wide acceptance among readers and advertisers is digital magazines.

iMirus is a patent pending new technology that provides the digitization of magazines, catalogs, marketing brochures, and financial and administrative documents for mass distribution. The iMirus technology also provides an enhanced reader experience by providing embedded audio/video capability, external linking to websites and online shopping sites, podcasting, blogging, RSS feeds, and real-time metrics and reporting. iMirus also employs state-of-the-art digital rights management (DRM) capabilities and qualifies e-mail distribution with ABC and BPA audit bureaus.

To see an example of an iMirus digital magazine, click on the link below:

http://justine.imirus.com/

“We are very excited about our new partnership with Brown Printing Company,” stated Chris Riggs, President and CEO of Riggs Heinrich Media, Inc. “In addition to our current product offerings, we look forward to jointly introducing many new digital technologies to Brown’s customer base over the next 18 months.”

“We are proud to be a leader in the print industry and through our partnership with iMirus, we can now offer our customers a one-stop shop approach to both their print and digital needs,” stated Larry Hawkey, Brown Printing Company’s SVP of Sales and Marketing.

iMirus is a subsidiary of Riggs Heinrich Media, Inc. Additional company information is available at: http://www.imirus.com or (918) 492-0660.

Brown Printing Company is a nationally recognized, high quality and high volume printer serving America’s premier magazine, catalog and insert publishers. A Bertelsmann/Gruner Jahr AG Company, Brown operates three state-of-the-art manufacturing facilities strategically located across the United States. For more information, visit Brown Printing Company’s web site at: http://www.bpc.com/.

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iMirus
Chris Riggs
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