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Holistic Practitioners Receive Marketing Tools to Help Spread Awareness of Benefits of Functional Medicine

Holistic practitioners who graduate from Functional Medicine University receive marketing and publicity tools that help them spread the word about the benefits of the advanced, science-based diagnosis and treatment system of Functional Medicine.

(EMAILWIRE.COM, August 10, 2010 ) Greenville, SC – Chiropractors, acupuncturists, naturopaths, nutritionists, massage therapists and other holistic practitioners who graduate from Functional Medicine University now receive marketing guidance and tools that help them inform their community about the power of Functional Medicine’s advanced non-drug, non-surgical approach to health care (www.functionalmedicineuniversity.com).

Graduates receive a customizable press release they can distribute to announce the fact that they’ve added Functional Medicine diagnosis and treatment to their practice. They also have access to a 21-module course that explains how to market their practice and maximize its profits, including tips on everything from how to write a personal injury narrative report to recommended "thank you" routines and methods for gathering compelling patient testimonials.

"It’s always been important to us that FMU graduates have practical marketing skills in addition to their clinical strengths," says Dr. Ron Grisanti, D.C., founder and director of the Functional Medicine University teaching program. "Over time, the dramatic success rate that Functional Medicine practitioners tend to have with complex cases always leads to word of mouth referrals from patients and other medical professionals. But with our new press release template and our marketing manual, graduates can now shorten the time needed to build their local reputation."

Functional Medicine is a relatively new approach to diagnosis and treatment that views the patient’s health status as a result of interacting bodily systems rather than a collection of isolated symptoms. Through advanced laboratory testing, the practitioner tracks down the roots of the patient’s problems and brings him or her back to normal functioning through research-backed nutritional and lifestyle changes or treatment with natural substances.

Functional Medicine University’s rigorous yet convenient training for already credentialed health care professionals takes place largely online, with examinations testing their mastery of the Functional Medicine principles and their application to patients.

The next FMU training session begins in September 2010, and it costs $1,995, with a choice of payment plans available. For complete information, holistic health care professionals should visit www.functionalmedicineuniversity.com.

Contact Information:
Functional Medicine University
Dr. Ron Grisanti
Tel: 864-292-0226
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