(EMAILWIRE.COM, July 28, 2010 ) New York, NY - For a struggling real estate professional you already know the perils, trials and tribulations of search engine marketing. The New York Dot Com scene has turned a lot of real estate professionals towards pay per click advertising. Many of them do not even consider optimizing their website and blog media for organic searches because it is too confusing. Ex-Art Director, Ted Cantu, understands the confusion stemming from the Dot Com movement and has recently set the message straight.

“I spend the last 18 months working with real estate professionals and showing them how to win on Google, Yahoo and Bing. Most real estate firms handle website media all wrong. With just a few fundamental changes we were able to sell three properties in 30 days. We also found new investors who were looking to buy American foreclosed properties.” Says Ted Cantu.

The investors came from places that were unexpected. They came from Hawaii, Australia and the UK. They were able to find us through collected online marketing efforts on the web. Most impressive was a renewed interest in the depressed economic landscape of Metro Detroit. The investors came in from these obscure areas and purchased these turnkey properties.

“Once we were able to locate where the investors were coming in from we doubled our efforts. With this current web technology you can actually locate where your traffic is coming in from. You can see how long they are staying on your pages, how long they are looking at your sales copy and best of all see what is bombing on your site.” Says Cantu. This type of precision did not exist during the not so distant Dot Com era. Search engines have matured considerably since then. Yet many real estate professionals are not embracing this type of precision in their online campaigns.

Cantu and Co. have promoted green buildings, luxury living environments, turnkey properties, and hard to sell commercial properties. They have taken these luxury environments and have placed the sellers on page one of Google without the added expense of pay per click or sponsored links. This is a great phenomenon and it is a robust change that up until recently many real estate companies could not experience. Usually to get a number one spot takes a considerable amount of money, a full staff, and there is a typical seven month waiting period.

Cantu, a celebrated author, speaker and business coach is actually achieving page one results in as little as 6 days in some cases. He has beaten out 30 million competing pages in highly competitive markets including Manhattan, Chicago and Stamford, CT. You can find him at http://www.searchenginenewyork.org .

Contact Information:
Eclyptico
Ted Cantu
Tel: 248-631-9211
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