Smithfield’s Chicken ‘N Bar-B-Q® Launches Summer of 20Tea in North Carolina
North Carolina favorite for bar-b-q launches summer campaign for sweet tea lovers, tailgaters, and summer fun goers
(EMAILWIRE.COM, June 04, 2010 ) (Cary, NC) – Smithfield’s Chicken ‘N Bar-B-Q® (SCNB) officially kicked off the “Summer of 20Tea” this weekend, celebrating all things summer and sweet tea with a three-month campaign promoting the restaurant brand’s $1.99 gallons of fresh brewed sweet tea.
The campaign, being promoted from Memorial Day Weekend (starting Friday, May 28th, 2010) until Labor Day weekend (ending Monday, September 6th, 2010), encourages fans of the brand to get out and enjoy the summer, while enjoying the time savings and value offered by picking up ready-to-go gallons of sweet tea at their local Smithfield’s Chicken ‘N Bar-B-Q® location. With 33 locations serving the North Carolina area, Smithfield’s $1.99 gallons of sweet tea are a convenient choice for summer fun goers heading to the beach, the lake, tailgates, concerts, backyard cookouts, and other summer fun activities.
The campaign is being supported by the restaurant’s facebook page (http://www.facebook.com/SCNBNC), twitter account (http://www.twitter.com/SCNBNC), YouTube channel (http://www.youtube.com/SCNBNC), and blog (http://www.SCNBNC.com/blog) with short, entertaining videos, contests, and social media engagement, as well as coupons and other discounts offered via the restaurant’s opt-in email (http://visitor.constantcontact.com/manage/optin?v=001bAhAGGXw8y9lNBcqFvnOdtNqok4sDde7) and text messaging programs. “Tea Smash” – the first promotional video of the Summer of 20Tea – has landed on YouTube at http://www.youtube.com/watch?v=0AcemrHJlEM.
Fans of Smithfield’s Chicken ‘N Bar-B-Q can share their Summer of 20Tea experiences on twitter using the “hashtag” (http://help.twitter.com/entries/49309-what-are-hashtags-symbols) #Summerof2010 and can also share pictures of themselves, their friends, and families enjoying the Summer of 20Tea by emailing pictures to Comments@SCNBNC.com.
About Smithfield’s Chicken ‘N Bar-B-Q
Smithfield’s Chicken ‘N Bar-B-Q has a 40-year history serving the finest fried chicken and Eastern-North-Carolina-style Bar-B-Q, made fresh daily from family recipes and served in a family-friendly atmosphere. Smithfield’s Chicken ‘N Bar-B-Q has over 30 locations in North Carolina as well as an online store where BBQ can be ordered and shipped anywhere in the United States. Visit http://www.SCNBNC.com/ for more information or call 919-852-1742.
Contact: Richard Averitte, Marketing Director – Smithfield’s Chicken ‘N Bar-B-Q
Phone: 919-852-1722 Fax: 919-852-5268
Email: RAveritte@SCNBNC.com
Web: http://www.SCNBNC.com
Mail: P.O. Box 979 - Cary, NC 27512
The campaign, being promoted from Memorial Day Weekend (starting Friday, May 28th, 2010) until Labor Day weekend (ending Monday, September 6th, 2010), encourages fans of the brand to get out and enjoy the summer, while enjoying the time savings and value offered by picking up ready-to-go gallons of sweet tea at their local Smithfield’s Chicken ‘N Bar-B-Q® location. With 33 locations serving the North Carolina area, Smithfield’s $1.99 gallons of sweet tea are a convenient choice for summer fun goers heading to the beach, the lake, tailgates, concerts, backyard cookouts, and other summer fun activities.
The campaign is being supported by the restaurant’s facebook page (http://www.facebook.com/SCNBNC), twitter account (http://www.twitter.com/SCNBNC), YouTube channel (http://www.youtube.com/SCNBNC), and blog (http://www.SCNBNC.com/blog) with short, entertaining videos, contests, and social media engagement, as well as coupons and other discounts offered via the restaurant’s opt-in email (http://visitor.constantcontact.com/manage/optin?v=001bAhAGGXw8y9lNBcqFvnOdtNqok4sDde7) and text messaging programs. “Tea Smash” – the first promotional video of the Summer of 20Tea – has landed on YouTube at http://www.youtube.com/watch?v=0AcemrHJlEM.
Fans of Smithfield’s Chicken ‘N Bar-B-Q can share their Summer of 20Tea experiences on twitter using the “hashtag” (http://help.twitter.com/entries/49309-what-are-hashtags-symbols) #Summerof2010 and can also share pictures of themselves, their friends, and families enjoying the Summer of 20Tea by emailing pictures to Comments@SCNBNC.com.
About Smithfield’s Chicken ‘N Bar-B-Q
Smithfield’s Chicken ‘N Bar-B-Q has a 40-year history serving the finest fried chicken and Eastern-North-Carolina-style Bar-B-Q, made fresh daily from family recipes and served in a family-friendly atmosphere. Smithfield’s Chicken ‘N Bar-B-Q has over 30 locations in North Carolina as well as an online store where BBQ can be ordered and shipped anywhere in the United States. Visit http://www.SCNBNC.com/ for more information or call 919-852-1742.
Contact: Richard Averitte, Marketing Director – Smithfield’s Chicken ‘N Bar-B-Q
Phone: 919-852-1722 Fax: 919-852-5268
Email: RAveritte@SCNBNC.com
Web: http://www.SCNBNC.com
Mail: P.O. Box 979 - Cary, NC 27512
Contact Information:
Smithfield's Chicken 'N Bar-B-Q
Richard Averitte
Tel: 919-852-1722
Email us
This is a press release. Press release distribution and press release services by EmailWire.Com: http://www.emailwire.com/us-press-release-distribution.php.
Smithfield's Chicken 'N Bar-B-Q
Richard Averitte
Tel: 919-852-1722
Email us
This is a press release. Press release distribution and press release services by EmailWire.Com: http://www.emailwire.com/us-press-release-distribution.php.
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