(EMAILWIRE.COM, May 13, 2010 ) Tampa, Florida - In today’s uncertain economy, because there’s still a demand for exceptional chocolate candy, people are opening new businesses to fill the gourmet chocolate candy manufacturing niche. Lesley Peters, of Qualified Communication Services (http://www.qcommservices.com) is pleased to announce a renewed partnership with Bottom Line Process Technologies (http://www.blt-inc.com). The partnership includes developing web content and a social media strategy for Cacao Cucina, (http://www.cacaocucina.com ) Bottom Line’s (BLT) new business. BLT, through Cacao Cucina, provides chocolate makers a full line of equipment to create artisanal chocolate.

“We’ve had a great relationship since 2008, when I first wrote web pages for a fresh, content rich BLT website, says Lesley Peters. We were pleased to work with Kim and John Vessa (owners) again to write their new website pages and help develop a social media strategy”.

The Vessas said: “We wanted a less formal, warmer, and more casual look and feel to the Cacao Cucina site to reach out to a customer base of artisan chocolate makers, cacao farmer cooperatives, culinary schools, and small businesses who want to know about and make gourmet chocolates”.

“Since social media continues to explode, we wanted to include a blog, twitter, and Facebook page to reach our audience. We contacted Lesley again to take our ideas and turn them into practical solutions,” said the Vessas.” Lesley helped us write our content, plan a social media strategy, and think about using our video to its best advantage. She knew we wanted our content to introduce prospects to the benefits our equipment has to offer”.

Lesley Peters says “we are thrilled to offer BLT content strategy ideas for carving out a new website. Working with the Vessas gave us an opportunity to start from the ground up: writing web pages, planning a blog, working on a twitter and Facebook strategy, and integrating those tools into their website”.

About Bottom Line Process, Technologies, Inc.
John and Kim Vessa have been designing and fabricating R&D small scale laboratory equipment for the food, beverage, and pharmaceutical industry since the early 1990’s. Their newest venture, Cacao Cucina, offers a offers a single-source line of artisan chocolate making equipment, and a consulting service for best practices. Contact them at info@cacaocucina.com or 1-888-834-4552.


About Qualified Communication Services, Inc.


Lesley Peters is the founder of Qualified Communication Services, through which she provides content and social media strategy for small and medium sized businesses. She has specialized in planning content-rich websites since 2005. The Tampa firm offers print and Internet-based marketing, business, and technical writing.

For more information about web strategy and content, contact Lesley Peters at 813-964-9085 or lesleypeters@qcommservices.com.

Qualified Communication Services, 5002 Paloma Drive, Tampa, Fl. 33624.

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Contact Information:
Qualified Communication Services
Lesley Peters
Tel: 813-964-9085
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