(EMAILWIRE.COM, March 19, 2010 ) Goshen, MA - Amidst all the buzz about new social media marketing methods, colleges, schools and universities should not overlook a powerful old interactive medium: the telephone. Teleclasses or teleseminars – taking place by telephone conference call – can offer information, perspective, interchange and a perceived relationship with the school that doesn’t normally come across online, by email or in print. A comprehensive home-study course with veteran teleseminar presenter Marcia Yudkin (www.yudkin.com/teleteach.htm ) enables educational recruiters and fundraising teams to launch a profitable program in a matter of a month or two.

"If you have the ability to keep an audience listening on a telephone call, you can run teleseminars to attract students or donors, build loyalty and provide a spur to action, " says Yudkin, author of 6 Steps to Free Publicity and 10 other books. "Even better, teleseminars don’t require advanced computer or web mastery, and schools can run them at little or no cost."

Among the multitude of ways that educational institutions can implement teleseminars:

* Interview with the head of admissions on the biggest no-no’s they see in their applications

* Insider chitchat series: Three students who share a specific major or special interest answer questions from prospective students

* School psychologist hosts weekly call-in advice show for parents of current students

* Lecture of the week for far-flung alumni

Included in Yudkin’s home-study course is everything schools need to know about the costs, call structure, marketing, publicity, logistics, technology; promotional samples; transcripts and recordings of other organizations' teleseminars; consulting on their developing program or moderation of their teleseminar; distribution of news release about their project; and two months of access to a private member forum for feedback and answers to questions. "Teleteach for Profit" costs $795.

For additional information on how schools can reach donors and students through teleseminars, go to http://www.yudkin.com/teleteach.htm .



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