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A 2010 Marketing Plan, Step by Step: Home-Study Course for Business Owners Sets Them Up for Best Year Yet

New home-study course takes participants through a reflective, no-number-crunching, four-step planning process that culminates in simple month-by-month to-do lists for the rest of 2010.

(EMAILWIRE.COM, January 15, 2010 ) Goshen, MA – While everyone else is working hard on one little resolution, why not hunker down and create a comprehensive action plan for 2010? Creative marketing coach Marcia Yudkin is making that easy for ambitious business owners with an audio/workbook course that takes them step by step through the process of creating a customized, feasible marketing plan for the coming year (www.yudkin.com/marketingplan.htm ).

"Conventional marketing plans include statistics, spreadsheets, analyses, what-if scenarios and lots of MBA mumbo-jumbo," notes Yudkin, the author of 11 books, including 6 Steps to Free Publicity and Persuading on Paper. "Instead, I take participants through a reflective, no-number-crunching four-step planning process that culminates in simple month-by-month to-do lists."

The $497 fee includes audio recordings of four teleseminar lessons, a printed workbook, a half-hour one-on-one telephone consultation, and unlimited support and answers to questions in a private online forum. The program includes ample advice on which tactics to use to reach which marketing goals, including quite a number of tactics that cost a company little or nothing out of pocket.

"Focused energy brings greater results with less stress," Yudkin adds. "With a marketing plan in hand, there’s no more flailing or complaining when things get slow. The business owner can simply concentrate on the to-do’s – or even hand off the plan to an employee or contractor to execute."

For more information or to purchase the 2010 Marketing Plan Intensive home-study course, go to www.yudkin.com/marketingplan.htm .

Contact Information:
Creative Ways
Marcia Yudkin
Tel: 413-582-4052
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