(EMAILWIRE.COM, July 10, 2009 ) Houston Direct Marketing Association invites leading online marketing consultant, Tunde Akindele to speak about The New Customer Engine: How Smart Businesses Leverage the Internet
for Online Lead Generation That Results in More Customers, More Sales, and More Profit.

How are you Fueling your New Customer Engine?

If you need a better way to find profitable leads, you must attend the next Houston DMA luncheon and learn how smart businesses are leveraging the Internet to generate qualified, trackable, money-in-the-bank, leads to fuel their customer acquisition engine.

Has your industry has become more competitive? Is your competition grabbing your prospects before you get a chance to talk to them? Do you feel you has to be a better way to create and manage your lead generation system? If you answered yes, yes and yes, then your the ongoing viability of your business
is questionable if you do not have the right fuel for your lead generation machine.

Consider this:

· Customers have more options than ever before.

. You have more competitors than ever before.

· You will likely have more competition tomorrow.

· Whoever executes the smartest marketing strategies will prevail.

· Even if you are successful today, it’s dangerous to assume you will remain at the top by continuing the same as yesterday.

If your profit margin is eroding, then your competitors have found ways to generate more qualified leads than you! Even if you feel you have a good handle on your market, chances are your clients are being courted by your competition. Make one wrong move and you will be replaced. So how can you develop a constant stream of leads? How can you score and nurture those leads into customers, sales, and profit?

Find out at the next Houston Direct Marketing Luncheon as we invite Tunde Akindele, a specialist in B-to-B and B-to-C
search engine marketing, online lead generation, and social media marketing to speak.
Come early, network, and enjoy your lunch as we listen to Tunde share his best secrets with our members.


About Tunde Akindele:
Did you know that Tunde built his first lead generation and ecommerce website before Google was founded?
Tunde Akindele is a leading online marketing consultant and speaker whose 15 years of sales, marketing, and technology
have benefitted local, regional, and multinational companies like Schlumberger, IBM, kourage, and M.D. Anderson Cancer Center.
Diagnosed with an incurable curiosity about the desires of buyers and the internet as a new customer engine,
Tunde helps companies get an online marketing advantage over their competitors.
As an internet marketing speaker, Tunde delivers actionable insights that help businesses and organizations turn
internet marketing opportunities into customers, sales, and profit with search engine marketing (SEO, PPC), online display advertising, online lead generation, conversion optimization, email marketing, and social media.
Tunde may be reached at http://www.TundeOnMarketing.com


About Houston Direct Marketing Association:
The Houston Direct Marketing Association (HDMA) is a professional organization with an interest in the practice, study and teaching of direct marketing. The HDMA offers opportunities to meet some of the most innovative and talented direct marketing leaders in Texas. HDMA’s mission is to provide their members with informative and educational tools to execute all direct marketing plans. We keep you informed on the latest trends and changes in the industry. We offer networking opportunities to meet, share and exchange valuable knowledge with like-minded professionals and
direct marketers in the Houston area.

Contact Information:
Houston Direct Marketing Association
Tunde Akindele
Tel: 713 791 8668
Email us


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