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Smithfield’s Chicken N Bar-B-Q Building Communities Online Through Social Networking

Smithfield’s Chicken N Bar-B-Q is using contemporary communications technology and the social networking revolution to create and serve even more customers and communities online.

(EMAILWIRE.COM, April 16, 2009 ) Cary, N.C - Traditionally, Bar-B-Q has always been something of a local, community-based phenomenon. Every region of the country has its own signature Bar-B-Q and nowhere is that more true than North Carolina. For more than 40 years, Smithfield’s Chicken N Bar-B-Q has brought the traditional taste of fried chicken and Eastern North Carolina-style Bar-B-Q to over 30 restaurants located throughout the state. But now, Smithfield’s Chicken N Bar-B-Q is using contemporary communications technology and the social networking revolution to create and serve even more customers and communities online.

“Dining has always been a social experience, “said Richard Averitte, Marketing Director, Smithfield’s Chicken N Bar-B-Q. “Now Smithfield’s Chicken N Bar-B-Q is taking that idea one step further and making it a social networking experience.” Recently Smithfield’s Chicken N Bar-B-Q has significantly stepped up its efforts to bring the Smithfield’s Chicken N Bar-B-Q experience closer to more individuals and communities online. The company has enhanced its website, www.scnbnc.com, with an expanded online store where customers can have Bar-B-Q shipped nationwide. The latest news and events are posted on a regularly updated blog. The website also includes links to a recently posted YouTube video, which shows just how fun ordering Bar-B-Q online can be. Smithfield’s Chicken N Bar-B-Q fan pages are on the wildly popular Twitter and Facebook social networking sites.

“Smithfield’s Chicken N Bar-B-Q built its business on giving the people in each community we serve exactly what they want,” Averitte explained. “By continuing to expand the reach and scope of our idea of community to connect with our customers online, we give them the ability to bring the Smithfield’s Chicken N Bar-B-Q experience home whenever they want it, no matter where home may be. It’s the ultimate power of choice.”

Smithfield’s Chicken N Bar-B-Q has a 40-year history serving the finest fried chicken and Eastern-North-Carolina-style Bar-B-Q, made fresh daily from family recipes and served home style in a family-friendly atmosphere. Smithfield’s Chicken N Bar-B-Q has over 30 locations in North Carolina as well as an online store where Bar-B-Q can be shipped anywhere in the United States.

Contact Information:
Smithfield's Chicken 'N Bar-B-Q
Richard Averitte
Tel: 919-852-1742
Email us


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