Footwear News November 3rd 2008
In the latest issue of Footwear News: Page 2 Affordable Footwear Push Ramps Up Page 2 London's New Mega Mall Page 22 DESK: FASHION Beverly Feldman Page 8 Blue Streak Men's designers have entered a blue period this season, adding the color to every
(EMAILWIRE.COM, November 01, 2008 ) Cover Story (Page 8) -
In Tough Times, Brown Shows What It Can Do
By KATIE ABEL CLAYTON, Mo.
Despite a deepening recession and hibernating consumers, the executives at Brown Shoe Co. are forging ahead. The footwear giant has a number of major initiatives on the agenda for 2009: launching several high-profile collections, establishing a presence in the upscale market, ramping up international growth and expanding its e-commerce business. "It's about long-term thinking and being thoughtful about how we're going to win in the marketplace," said Ron Fromm, Brown Shoe's chairman and CEO, during his first joint interview with company president Diane Sullivan. Speaking at the firm's headquarters...visit: http://condenast.imirus.com to read the rest of this article, and much, much more!
In Tough Times, Brown Shows What It Can Do
By KATIE ABEL CLAYTON, Mo.
Despite a deepening recession and hibernating consumers, the executives at Brown Shoe Co. are forging ahead. The footwear giant has a number of major initiatives on the agenda for 2009: launching several high-profile collections, establishing a presence in the upscale market, ramping up international growth and expanding its e-commerce business. "It's about long-term thinking and being thoughtful about how we're going to win in the marketplace," said Ron Fromm, Brown Shoe's chairman and CEO, during his first joint interview with company president Diane Sullivan. Speaking at the firm's headquarters...visit: http://condenast.imirus.com to read the rest of this article, and much, much more!
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