Making Sewing Kits A Family Business
Rana Burr, vice president of Sandal Marketing, is now selling sewing kits on Amazon with her three daughters. A long-time internet marketer, Rana is spending time with her kids and teaching them about being self-sufficient.
"Amelia was the one who was initially interested in doing something with an online business. She has watched me make money for years and figured it was time for her to learn," says Rana, a long-time internet marketer.
Rana Burr is the vice president of Sandal Marketing, which specialized in social media marketing, search engine optimization, and web design before completely changing their business model.
"My partner Samantha and I realized that there was a huge growth potential in sourcing physical products to sell in the major online marketplaces. So we switched gears and began putting things up for sale, first on Ebay and then on Amazon."
It wasn't long before Rana's daughter took notice and wanted to get involved. After selling name brand items, they moved on to develop their own private label brand. Their first product is the SewNGo Sewing Kit for kids (http://www.amazon.com/Buttons-Travel-Beginners-Lifetime-Guarantee-Green-Supplies-Emergency-Preparedness-Survival/dp/B00KIDDW68/), a travel case that holds over 40 sewing supplies ranging from needles to buttons and everything in between.
The internet entrepreneur mom and her three daughters work mostly out of their garage, inspecting each item and then boxing and labeling them for shipment. As soon as they send the current inventory into Amazon they will be ready for the next batch.
When asked how she likes working in the new family business, Rana's youngest daughter, Rebecca, age 9, says, "It is actually really fun. We put on some Disney music and sing while we ‘play factory.'"
Of course if you ask Mom, it's all about spending time together as a family. "I really love being with my girls. This has given us a chance to spend that all-important quality and quantity time. If I can teach them something about self-sufficiency at the same time, I am happy about that."
About Mamafrog Products
Rana Burr is a long-time internet marketer with the company Sandal Marketing. She is the creator of the SewNGo Sewing Kit (http://www.amazon.com/gp/product/B00KIDDW68), which made its debut on Amazon.com over the weekend. Rana is an Air Force wife and mother of four.
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