Online Shopping Takes America By Storm As Many Manufacturers Shift To Online-Only Presence
An online retailer, Tumpety Tots, shares the benefits and advantages to offering products exclusively onlin
Marked by this economic shift towards e-commerce, many manufacturers are opting for an exclusively online presence, eliminating the traditional brick-and-mortar store altogether. One such company is Tumpety Tots; a premium baby product company.
Many retailers, like Tumpety Tots, realizing the potential and benefits to offering their products purely on line have chosen Amazon as their vehicle. Amazon.com is the number one e-commerce website in the United States, and small businesses are rapidly discovering the advantages to associating with the shopping giant.
Retailers such as Tumpety Tots have chosen to offer their products, such as the Happy Sleep Quilted Cotton Mattress Pad, exclusively online because the online model offers significant savings and options. Online stores and shopping websites are always "open," yet don't require employees to staff them round-the-clock. Moreover, without a physical store location, a retailer experiences the savings of not paying rent or a mortgage. While an online retailer may need to purchase storage space for their merchandise, the difference in cost is beneficial and allows them to hire workers to fulfill orders.
Traditional advertising campaigns for a brick-and-mortar store may involve billboards, direct mail, and local television spots, however, an online retailer can use blogs, social media, and other advertising methods to attract attention for their products. Deciding to offer their products exclusively on Amazon.com offers other advantages, such as inclusion in the site's extensive catalog, an easy checkout process, customer reviews, and participation in the site's Prime program. With online purchases dominating consumer spending habits, new retailers are seriously considering offering their products exclusively online, as Tumpety Tots did. "We were delighted to find out how easy it was to be found by new mothers and grandparents looking for quality baby crib mattress covers." Stated Tumpety Tots director of Marketing, Joanne May.
"We established our website with product information and directed consumers to their Amazon.com listing" as many manufacturers and retailers are doing across many industries. "To sell online was the best choice because it meant our customers could find what they needed, see product videos and more. It's the smartest decision we've made for our business," stated the owner of Tumpety Tots. "We've seen nothing but success and are excited to see where we expand next as online retailers."
About Tumpety Tots Baby Products
Tumpety Tots is a quality baby products manufacturer offering premium baby products that are easy-care for parents, such as the Happy Sleep Quilted Cotton Mattress Pad. The company takes care to offer only products that are good for babies, being sure to not have any harmful chemicals or materials in their products. Founded by grandparents and parents, Tumpety Tots is devoted to making your baby sleep comfortably night after night.
Tumpety Tots Baby Products
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