Seraphina's Kitchen Celebrates The Successful Launch Of Its Silicone Baking Mat On Amazon.com
Retail shopping giant provides opportunity for a UK business to reach out to the American market where shoppers are 'web savvy' and looking for top quality at affordable prices.
Amazon provides small businesses with the opportunity to launch products to a huge market. And Amazon's online store is a place where customers trust the online shopping experience, and where they know their purchases will be protected from the moment they press the ‘Add To Cart' button to when their order is delivered.
Just a few weeks after launching on the popular shopping site, Seraphina's Kitchen is making customers '5-Star happy' with its new Premium Non Stick Baking Mats.
"At Seraphina's Kitchen our number one priority is happy customers", says Monica Kaiser, Founder of Seraphina's Kitchen. "And to do this we want to put all of our efforts into providing a premium, top-quality product at an affordable price. So we let Amazon take care of the payment and delivery side – it's what they're good at after all. This allows us to focus on what we're good at – high quality products and unbeatable customer service!"
By launching on Amazon.com a small business can reach millions of potential customers; something that would be near impossible for most.
"I wouldn't say that it's easy to get your product in front of customers on Amazon. There are so many products available that it can take a long time for new products to be listed on the first page of search results. It's a bit of a chicken and egg scenario – your products need to be popular to rank highly but they need to rank highly in order for customers to find them. Thankfully, our 5-Star reviews are helping us to gain popularity", says Kaiser.
Seraphina's Kitchen was founded in London, United Kingdom, in 2013. After months of research and design the silicone mats were tested with focus groups consisting of both professional chefs and home cooks. The result of this detailed process is a silicone baking mat with ‘designer looks' that is guaranteed to save customers time and money in the kitchen.
"The US market has embraced us, as shown by the 5-star reviews our baking mats are receiving. We also follow up with all of our customers to make sure that they are 100% satisfied. Without Amazon it would be so much harder for people to find us," says Kaiser.
About Seraphina's Kitchen
Seraphina's Kitchen designs and creates premium, FDA food-grade, baking mats for the home cook and professional chef. In 2014, following extensive collaboration with its customers, it launched its popular Silicone Non Stick Baking Mat on Amazon.com.
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