BrightSpring Launch New Social Brand, I Love To Bake
BrightSpring has launched I Love to Bake, a brand dedicated to building social communities.
I Love to Bake is BrightSpring's new face on social media, forum posting and blog posting as BrightSpring look to further develop relationships with their fans and appeal to a wider baking audience.
As a brand of bakeware, BrightSpring have vast knowledge on baking techniques, recipes and tips and love sharing their experiences with other baking fans. I Love to Bake aims to bring together those fans in interactive groups.
As well as the new social media setups, BrightSpring have also published the I Love to Bake eBook which contains fifteen of their favorite baking recipes with easy to follow directions and high quality images guiding the reader through each bake step by step.
The eBook is available free-of-charge exclusively to BrightSpring members with each recipe featuring BrightSpring products, like their Silicone Baking Mat, helping their customers get the most out of their purchase.
On the launch of I Love to Bake, BrightSpring co-founder, Colin Matthews, commented, "We are always looking for new ways to get closer to our fans and also to appeal to new fans. I Love to Bake is all about discussing baking as a hobby and inviting bakers to share their experiences. The eBook is a fantastic free add-on to all BrightSpring customers featuring I Love to Bake recipes using BrightSpring's Silicone Baking Mat, Measuring Cup Set, Measuring Spoon Set and Mixing bowl so all customers can hit the ground running with their new purchases".
BrightSpring is a brand of kitchenware and bakeware, bringing professional quality products to the home.
On its website, BrightSpring explores the endless possibilities of their non-stick Silicone Baking Mat.
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