Developmental Editor Advises Authors On Crossing Genres
Editor Susan Mary Malone Counsels On The Use Of Genres In Traditional Publishing
Ms. Malone stated: “Traditional publishing is rigidly structured. No news flash there! But the stratification and specs of categories often bumfuzzle writers. So often writers want to include everybody in their audience. Seems to make sense, no? The more people you can appeal to, the bigger the audience, the more books you’ll sell. Right? Not really. The reason publishers’ imprints are so strict is that they’ve honed in on the audience for different genres and sub-genres. And they have long-established distribution chains to reach those book buyers. I.e., they know who’s going to buy a Paranormal Romance, vs. readers of Romantic Suspense. They target Science Fiction to those who read it, vs. ones who lap up Fantasy (and those genres couldn’t be more different). Mysteries, Suspense, and Thrillers are quite different in scope and specs as well, and never the twain shall meet. As unfair as it may on first blush seem, it’s the way books are sold. And trying to re-invent this wheel will bring you only frustration.”
Ms. Malone went on to give 5 of the guides to be followed on the subject. The full text of the article can be seen here: http://www.maloneeditorial.com/blog/5-tips-to-avoid-crossing-writing-genres/
Regarding the article, Ms. Malone stated: “I wrote the piece for young and experienced authors alike. I’m not one to try and rewrite the book on the rules of how to write the next great novel, but the industry does have certain things about it that if you want to be published, you have to stay within the lines. If you go into the industry without heeding certain simple guidelines, well many authors never do get published.”
Susan Mary Malone has worked as a freelance editor since 1993, with a BS in Political Science and minors in English and Journalism. Her client list includes NY Times Bestsellers, Essence Bestsellers and books featured in Publishers Weekly. She is also an award-winning author of fiction and non-fiction herself. She participates as a speaker in literary conferences such as the Harriett Austin Writer's Conference (at the University of Georgia), the Blue Ridge Writer's Conference, the SouthWest Writer's Conference, and the East Texas Writer’s Guild, among others. Her full biography and featured list of published authors can be viewed at http://www.maloneeditorial.com
Susan Mary Malone
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