Up On Top In The News - High Percentage Of People In The UK Struggling With Back Pain
Foam Rollers: Reducing Back Pain in the UK
There is an unmistakable simplicity, yet effectiveness that permeates most of everything Up on Top represents. It carries down all the way to the products it selects and sources. And in conversation about the foam roller, Smith's response further emphasised the point: 'If we can have helped people alleviate their back pain just a little bit, then we consider that a successful launch." Smith elaborates: "there is a high percentage of people with back pain in the UK, it is a common problem that will affect nearly everyone at some point in their life. The symptoms, severity and diagnoses do vary, but will often have developed due to long periods of inactivity. Stress is another increasingly important factor in today's high paced environments. It causes people to unconsciously clench or tense their muscles resulting over time in imbalances and strains."
Many people now turn to exercises such as Yoga and Pilates in order to combat the pains of a bad back, and products such as the foam roller are aimed at the health conscious, as much as the hobbyist. The benefits of foam roller exercises are something the company is keen to promote; "We have had a lot of positive feedback from customers who have often reported immediate benefits and results."
Andy Smith was also quick to praise their distribution model for making it a hit with customers. "We chose Amazon because of the platform itself, and how that could help customers. When you go to a brick and mortar store, you're always thinking that these prices are marked up, because someone has to pay the bills to keep the lights on."
Online distribution is becoming an increasingly popular option for companies wishing to reach as many customers as possible, and Amazon is the leading retailer in the digital world. "It means we can save our customers money, so when people buy our foam roller, they know they're getting the product at the right price. I think our customers appreciate that." With the partnership having paid off, Smith discussed the possibilities of future sales and discounts through the online portal. With an aim to make everybody's day lighter, it seems that customers are very keen to 'get Up on Top'.
About Up on Top
Up on Top is dedicated to selecting and sourcing top quality solutions to help every day people get Up on Top of the 'little things' in their life. The Foam Roller is a great example.
Up on Top
Tel: +44 1632 960489
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