Record Breaking Cold Spurs Sales Of Winter Apparel And Accessories
This Small Family-Owned Oregon Company Found Success Looking in Unusual Places. Their New Product Turned out to be a Big Christmas Hit.
While many brick and mortar retailers were contending with storm conditions, icy roads and uncleared streets; others were experiencing increased sales as shoppers sought out warm coats, hats and scarves to beat back the chill.
Even accessory items saw a boost in sales as the temperatures dipped, including one small company out of Oregon whose newest product, a scarf hanger organizer for storing scarves in the closet, got an unexpected boost from the cold weather.
Pamela Davis of Arlington, Washington was just starting out in her new position as marketing director for Cascadia Innovations as the deep chill descended. She had barely had time to take up her new position when the temperatures dipped precipitously below zero.
"We anticipated some increase related to the cold weather, but as the cold extended across the country, demand seemed to rise inversely. What we had thought would be a local weather event suddenly stretched from the east coast to Seattle." she said.
Across the nation as cold temperatures and snowfall levels broke records cold weather clothing and accessories experienced record breaking levels of their own. From Salt Lake to New England and as far south as Georgia and Tennessee, the cold weather brought out the shoppers looking for the clothes they needed to stay warm.
Heading into Christmas week as milder temperatures return to much of the nation the retail outlook remains strong as clear roads and milder conditions make it easier for shoppers to get out and complete their holiday shopping.
About EZ Scarf
EZ Scarf (TM) is a small family owned brand of scarf related products. It is our goal to offer high quality control, excellent customer service and attention to detail in the delivery of retail products to you, the consumer. In a world where these critical elements of good business seem to be slipping away EZ Scarf aims to re-establish them as the hallmarks of the retail experience.
Working with like minded individuals in manufacturing, production, and distribution, both domestically and around the world, EZ Scarf (TM) endeavors to bring an enhanced level of satisfaction to the online retail customer.
Tel: (541) 525-9175
This is a press release. Press release distribution and press release services by EmailWire.Com: http://www.emailwire.com/us-press-release-distribution.php.