BrightSpring Expand Into The German Market
BrightSpring have launched their Silicone Baking Mat in Germany following success in the United States and the United Kingdom.
It is easy to see why BrightSpring would make the decision to enter the German market. Germany's economy has remained stable through the global financial crisis and is ranked as the world's fourth largest by nominal GDP. Following faster than expected growth in the second quarter of this year, Germany was a major factor in the Eurozone coming out of recession for the first time in a year and a half. In addition, baking is ever more popular in Europe right now with bakeware products also in demand.
Colin Matthews, co-founder of BrightSpring commented, "Germany is the largest national economy in the European Union and Amazon's second largest marketplace so expansion into the German market was the natural direction when considering growth. We are very excited about our German presence and hope people will love the product as much as our US and UK customers do".
The Silicone Baking Mat, or Silikon Backmatte in German, from BrightSpring is a solution to food sticking to baking sheets as the surface is entirely non-stick. There is no need to use grease, butter or parchment paper as food can be placed directly onto the baking mat and will remove effortlessly after baking.
The fiber-glass interior of the silicone baking mat generates even heat distribution through the mat which delivers better baking results. Cookies will be beautifully golden all over and bread will rise as desired.
BrightSpring is a brand of kitchenware and bakeware, bringing professional quality products to the home. Their flagship product, the BrightSpring Silicone Baking Mat, will become the kitchen accessory that you cannot live without.
On their website, BrightSpring explores the endless possibilities of their silicone baking mats.
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