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REEL TRADE-INS TO BENEFIT YOUTH AND WOUNDED VETERAN PROGRAMS

Bass Pro Shops’ trade-in program will earn customers up to $100 off the price of a new reel from March 6-9.

(EMAILWIRE.COM, March 07, 2008 ) Springfield, Missouri – The Bass Pro Shops’ Reel Trade-In Event is a great opportunity for the public to help local organizations that teach people to fish.

Here’s how it works: From March 6 to March 9, the public may trade in a used (but working) reel and get a coupon for up to $100 off the purchase of a new reel at Bass Pro Shops. The reels are then donated by each Bass Pro Shops to local organizations that help people learn to fish.

Groups that will receive the donated reels include Boy Scouts, Girl Scouts, Lions Club, 4-H Club, Big Brothers Big Sisters, Salvation Army, Boys & Girls Club, American Valor Outdoors, Urban Outreach Program, Teen Sportfishing Association, 976-TUNA Youth Fishing Program, and many others.

The event is being held in conjunction with the Bass Pro Shops Spring Fishing Classic, which runs through March 16. For specific store locations and details, visit www.basspro.com

In addition to fishing seminars and discounts on fishing gear, other special events include:
• Anglers’ Legacy: Continuing the heritage of fishing to the next generation is important. As a way to continue the tradition, anglers will be able to sign up in the fishing department for the Anglers’ Legacy program, where they pledge to take a novice fishing at least once in the next year. So far, almost 40,000 people have taken the pledge through Bass Pro Shops.

• Boats: There will also be a lot of boats to see, from big-water boats to small fishing, canoeing and even kayaking. Visitors will really get the fever once they see the new line-up of boats from Tracker Marine--the world’s largest manufacturer of fishing boats. Customers will find exactly what they need to have fun on the water with selections from Tracker, Nitro, Tahoe, SunTracker, Kenner and more.

• Kids Events: Kids can get into the spirit of the outdoors with plenty of events geared for them during the Spring Classic.

About Bass Pro Shops:
A major catalog and Internet retailer, Bass Pro Shops, headquartered in Springfield, MO, currently has 49 retail locations across the United States and Canada. The stores attract some 100 million visitors a year. In addition, Bass Pro Shops also provides products and services for thousands of independent dealers world wide through its subsidiary company, American Rod & Gun. For more information regarding Bass Pro Shops store locations, products or special events, please visit www.basspro.com. Request a free catalog by calling 1-800-BASS PRO.

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Contact Information:
Bass Pro Shops
Brent Lawrence
Tel: (417) 873-5017
Email us


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