Toyota Launches "El Viaje de Tu Vida" (The Journey of Your Life) Promotion Targeting the Hispanic Market
(EMAILWIRE.COM, May 28, 2002 ) Toyota Motor Sales (TMS) May 28 announced the launch of their nationwide "El Viaje de Tu Vida" (The Journey of Your Life) promotional tour exclusively with Telemundo. The tour will reach Hispanic consumers directly in six of the top U.S. Hispanic markets to...more
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